Series A · $100MSimile
AI that mimics human decision-making
Decision IntelligenceEnterprise AIIndex Ventures
simile.ai →
Teaching Machines to Think Like Us
Most AI systems excel at narrow tasks — classifying images, generating text, predicting outcomes from structured data. But they fail spectacularly when faced with the messy, ambiguous, context-dependent decisions that humans handle effortlessly every day. Simile is attacking this gap head-on.
Their $100 million Series A, led by Index Ventures with participation from Hanabi Capital and Bain Capital Ventures, reflects growing enterprise demand for AI that can handle real-world complexity — not just textbook problems. The technology builds "decision twins" that capture the reasoning patterns of expert humans, then applies those patterns at scale.
Where It's Being Used
Early deployments span financial services (replicating how top traders assess risk), healthcare (capturing how experienced clinicians prioritize patient care), and supply chain management (mimicking how veteran logistics managers handle disruptions). The common thread: domains where getting it right matters more than getting it fast, and where human expertise has traditionally been the only reliable guide.
About the Simile Team
Simile is building AI that replicates how humans actually make decisions — capturing the intuition, biases, and contextual awareness that traditional AI systems fail to model. The company's technology creates "decision twins" that capture the reasoning patterns of expert humans, then applies those patterns at scale across enterprise workflows.
The team secured a $100 million Series A led by Index Ventures, with participation from Hanabi Capital and Bain Capital Ventures, signaling strong enterprise demand for AI that can handle real-world complexity rather than just textbook problems. The company has grown to between 11 and 50 employees and is estimated to generate between $200K and $1M in monthly recurring revenue.
Early deployments span financial services, where the technology replicates how top traders assess risk; healthcare, capturing how experienced clinicians prioritize patient care; and supply chain management, mimicking how veteran logistics managers handle disruptions. The common thread across these use cases is domains where getting it right matters more than getting it fast.
Sources: Public press releases, SEC and state business filings, published interviews, news coverage, and company disclosures.
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